FANIMILA Fashion Unisex Outdoor Boots Low Shoes Top Shoes Low B075QH3GQB Shoes e28bdb

FANIMILA Fashion Unisex Outdoor Boots Low Shoes Top Shoes Low B075QH3GQB Shoes e28bdb
Facebook
Twitter
Google+
YouTube
Instagram
Pinterest
WeenFashion Womens Round Closed Toe Kitten Heels PU Short Plush Solid Boots with Bows and Heighten Inside B00OVQOC9Y Shoes,AmoonyFashion Womens Closed Round Toe High Heels Soft Material Short Plush Solid Boots Hollow Out, Apricot, 5.5... B00S4OPFSG Shoes,NIB MEN'S AIR MAX SEQUENT 2 SHOES 852461 600 *UNIVERSITY RED & BLACK,2012 NIKE LEBRON 9 LOW FIREBERRY WBF US8,MEN'S NIKE DELTA FORCE 3/4 INDIANA 307723-461 COLLEGE NAVY/SPORT RED-WHITE,Wmns Blazer Mid Prm in colorway 403729104 RARE TRAINERS,Nike Air Jordan Hydro III Retro Size 12 White Cement 854556-103 Slide Sandal B,BalaMasa Ladies Pointed-Toe Spikes Stilettos Bows Urethane Pumps Shoes B072PQ23MS Shoes,RAZAMAZA Women Stylish Boots Zipper B077PSMNNL ShoesAmoonyFashion Womens Closed Round Toe Kitten Heels PU Short Plush Solid Boots with Chunky Heels, Beige, 5.5 B(... B00NYGZ0Z2 Shoes,NIKE ZOOM JA FLY 2 TRACK FIELD SPIKES 705373-107 WH/VOLT Men's 14 US,New Nike Zoom Clear Out TB Basketball Shoes yellow sz 17.5,NEW ADIDAS ADIZERO = SIZE 11.5 = MEN'S TRACK AND FIELD SHOES AF5648,NIKE FREE TRAINER 5.0 V6 MEN'S TRAINERS SIZE,Nike Zoom Train Complete trainers Running Men Shoes size Blue,WeenFashion Women's Soft Material Pull-on Round Closed Toe Kitten-Heels Solid Pumps-Shoes B01L1YZ0P8 Shoes,AIYOUMEI Women's Round Toe Bootie Thick Heel Autumn Winter Ankle Bootie with Bowtie B075NFJ17S ShoesWomen's Snow Boots Mid Calf Boots with Fur Lining B07HQ64TKL ShoesNike Zoom Rival S8 Track Spikes NEW Style 806554-011 BlackWhite SZ 13 new,Nike Men's Tanjun Running Shoe Size 10.5 Worn 1x..Excellent Condition,Nike Tanjun Racer Gym Blue Solar Red White Running Training Shoes Size 8.5,NIKE Air Max 120 Hyper Blue Training Athletic Retro Running Shoe 819857-400 Sz10,WeiPoot Womens Round Closed Toe High Heels PU Solid Boots with Metalornament and Chunky Heels, Yellow, 8 B(M) US B00P8YX7NK Shoes,AllhqFashion Women's Buckle Round Closed Toe Solid High Heels Pu Pumps Shoes B01H1Y6CEU ShoesAllhqFashion Women's Imitated Suede Low-Top Solid Zipper Kitten-Heels Boots B01NGWGOEN Shoes,Man's/Woman's Spicy-138 - Size 11 B0013PJTWQ Shoes use Quality and quantity guaranteed cheap priceNike Air Zoom Flyknit Mariah Racer, black, US 7, 918264-001,Nike Air Jordan Instigator Gym Red Basketball Shoes 705076-606 Men's Size 10.5,Mens Nike Air Max 1 Size 12 Good ConditionNIKE SB ZOOM DUNK HIGH PRO 854851-001 IRIDESCENT BLACK WHITE CLEAR DS SIZE: 10.5,

So it’s 2017 and the number of travel bloggers have radically increased since I wrote the first version of how to get a complimentary stay as a travel blogger. Hotels have acquired knowledge on how to assess the relationship of a blogger and their audience through an effective and easy metric system. They are slowly educating themselves to be able to see the return on investment if they are to give a complimentary stay to travel bloggers.

It used to be so easy. I’ve been working with hotels for years but I still find it very difficult to close a deal. Even if I have decent following on social media and a good Google ranking, I still have to put my best foot forward. I had to change my pitching techniques, analyse my methods and choose the best system that works.

I used to create content for hotels just to get it over with but when I entered the world of full-time travel blogging, I vowed to myself to always do my best when working with brands, most especially hotels. Hotels are never out of the travel picture – they are always there even if travel gets out of trend or reach its point of extinction.

Through endless analysation and experimentation, I would like to share to you what works when it comes to getting a complimentary hotel stay as a travel blogger – a method that I have applied about 4 months ago.

Media Inquiry: Interested To Feature (Hotel Name) In A Digital Travel Magazine
Media Inquiry from a Travel Journalist

As the digital world evolves, attention span decreases. The subject I was using before was too long (so much that it exceeds the Gmail line, you won’t even read the whole subject at first glance). Email subjects should be short and straight to the point. Hotel people are usually busy with so many things so if they don’t deem your message important, tendency is it will go straight to trash.

You might ask why I use “Travel Journalist” instead of “Travel Blogger.” The truth is, no matter how aware the world is about travel bloggers, they still don’t understand the value of working with us. Many people still don’t understand that this is a full-time job and deserves compensation. If I put travel journalist (which is technically another term for travel blogger), it looks more professional to them and they will most likely be interested in reading the email.

To the Marketing Manager of (insert hotel name here)
Hey there!

I know “hey there!” is so fecking informal but the salutation where you have to change the hotel name every time you are mass sending always gets me in trouble. The copy/paste thing is a real killer so if you want to make things simple, “hey there” is the key.

“Hey there!” sucks but it’s personal. It’s short and saves you time. In some instances, remember that hotels post the email address of the Marketing person (i.e. name@hotel.com) so if this is available, always bear in mind that addressing people with their first names is more personal. It gives them a sense of respect and it makes them feel that the email is really for them so they should read and answer it.

FANIMILA Fashion Unisex Outdoor Boots Low Shoes Top Shoes Low B075QH3GQB Shoes e28bdb

I used to have a detailed (100 word) paragraph about what my blog is all about but I realised that nobody is actually interested in that. Hotels are more particular with numbers, with achievements so instead of putting effort in introducing my brand, I now go straight to the trophies:

“I am Trisha Velarmino, a travel journalist and I run the popular adventure travel blog P.S. I’m On My Way (don’t forget to link the anchor text of your blog name) and I’m writing to you today about featuring your company in a digital travel magazine with an extra online (social media) exposure. I am also a top reviewer on TripAdvisor and have written for platforms like Thought Catalog, Huffington Post, BBC, etc.”

This is short but it gives them a better understanding of who and what you are. I also realised that if you copy/paste the “about” page of your blog as an intro, they won’t click your blog link anymore. They won’t be curious and won’t find it interesting to know more about you.

Give them a reason to click.