Cole Haan Men's Zerogrand Driver Camp Moc Driver Zerogrand B073J18X3W Shoes e1bfe2

Cole Haan Men's Zerogrand Driver Camp Moc Driver Zerogrand B073J18X3W Shoes e1bfe2
Facebook
Twitter
Google+
YouTube
Instagram
Pinterest
Clarks Tilden Plain - Brown Leather Mens Shoes B00TTJIAQ4 Shoes,New Mens adidas City Cup - White / Gum 100% Leather,AUTHENTIC adidas Adizero Prime LTD Blue Spirit Footwear White Carbon Men size,Gentleman/Lady Nike Air Jordan 13 Retro Wheat Elemental Gold Flax 414571-705 Size 7 NOBOXTOP Innovative design Make full use of materials Export GG213Nike Women’s Air Force 1 '07 Premium Velvet Green 896185-300 Size 11.5 110,NEW WMNS NIKE SZ 8 SF SPECIAL FIELD AIR FORCE 1 (857872 004) Light Bone Gum,KEEN - Men's EVOFIT ONE Water Sandal for Outdoor Adventures, 12 M US, Gray/Yellow B06ZXXC7PX Shoes,Man's/Woman's Native Men's Ap B0182RAXMM Shoes New Listing Stylish and charming Current shape,Twisted X Boots Men's MDMST01,Distressed Saddle Leather,US 14 W B00ACCLQ9K ShoesAdidas Runner Shoes Ultra Boost 4.0 "Core Black" US Size 9.5 BB6166 LIMITED PAIR,Man's/Woman's Yeezy Powerphase Core Black Economical and practical Price reduction King of the crowd,Gentlemen/Ladies Custom Nike Air Force 1 Ultra Flyknit Mid White AF1 Mens shoes Diverse new design In short supply Current shape VW497,Nike Womens Air Huarache Run Black/Black Size 6 Wmns 634835 012 New,Gentlemen/Ladies Nike Lunar Launch Running Women's Shoes Strong heat and wear resistance The latest technology Good quality,WUIWUIYU Men's Summer Outdoor Athletic Closed Toe Magic Strap Leather Sandal B07CZ3GGCM Shoes,Hey Dude Slip On Men Shoes Farty Grey Fume Suede Mule Leather Lined Insole[Mens UK 7 / EU 41] B078SWQTBH Shoes,Isotoner Men's Gel Infused Memory Foam Moccasin B01IP7RD8Q Shoes,[Adidas] BB2392 Originals Tubular Doom PK Men Women Running Sneakers Black,Men's/Women's Adidas NMD R1 Sashiko 10.5 feature New design Outstanding function,Men's/Women's 2012 Nike Air Jordan XII 12 Retro OBSIDIAN NAVY FRENCH BLUE WHITE 130690-410 8.5 Economical and practical Trendy Fine wild VW785,Women's Nike W Air Huarache Run Mid Black Trainers Hot Punch Sz 11 (807313-003)Man/Woman Danner Men's Pronghorn 8" B00KHKG5DY Shoes Moderate price Cheaper than the price Direct business,Reebok Work Men's Tiahawk RB4444 Waterproof Work Boot B009L54P5Q ShoesPrada Men's 2EC097 P39 F0038 Brushed Spazzolato Leather Business Shoes B076KWQZXD Shoes,Propet Men's Commuterlite Walking Shoe B001H546W0 Shoes,Gentleman/Lady Adidas Enforcer Mid Wheat/Black-Legacy Q34163 Men's Easy to use fashionable Speed ​​refund,adidas Supernova Men's Vista Grey/Black/Unity Blue BA9933,Men/Women Nike Air Jordan Retro XI 11 Low IE Obsidian Midnight Navy White Blue 919712-400 elegant The highest quality material Elegant and robust menu BB1046,Nike Roshe One Women's Shoes Pure Platinum/Laser Pink 844994-007,LACROSSE Men's Alphaburly Pro SZ 18 RTXT 1000 Hunting Boot B00B28TQFO Shoes

So it’s 2017 and the number of travel bloggers have radically increased since I wrote the first version of how to get a complimentary stay as a travel blogger. Hotels have acquired knowledge on how to assess the relationship of a blogger and their audience through an effective and easy metric system. They are slowly educating themselves to be able to see the return on investment if they are to give a complimentary stay to travel bloggers.

It used to be so easy. I’ve been working with hotels for years but I still find it very difficult to close a deal. Even if I have decent following on social media and a good Google ranking, I still have to put my best foot forward. I had to change my pitching techniques, analyse my methods and choose the best system that works.

I used to create content for hotels just to get it over with but when I entered the world of full-time travel blogging, I vowed to myself to always do my best when working with brands, most especially hotels. Hotels are never out of the travel picture – they are always there even if travel gets out of trend or reach its point of extinction.

Through endless analysation and experimentation, I would like to share to you what works when it comes to getting a complimentary hotel stay as a travel blogger – a method that I have applied about 4 months ago.

Media Inquiry: Interested To Feature (Hotel Name) In A Digital Travel Magazine
Media Inquiry from a Travel Journalist

As the digital world evolves, attention span decreases. The subject I was using before was too long (so much that it exceeds the Gmail line, you won’t even read the whole subject at first glance). Email subjects should be short and straight to the point. Hotel people are usually busy with so many things so if they don’t deem your message important, tendency is it will go straight to trash.

You might ask why I use “Travel Journalist” instead of “Travel Blogger.” The truth is, no matter how aware the world is about travel bloggers, they still don’t understand the value of working with us. Many people still don’t understand that this is a full-time job and deserves compensation. If I put travel journalist (which is technically another term for travel blogger), it looks more professional to them and they will most likely be interested in reading the email.

To the Marketing Manager of (insert hotel name here)
Hey there!

I know “hey there!” is so fecking informal but the salutation where you have to change the hotel name every time you are mass sending always gets me in trouble. The copy/paste thing is a real killer so if you want to make things simple, “hey there” is the key.

“Hey there!” sucks but it’s personal. It’s short and saves you time. In some instances, remember that hotels post the email address of the Marketing person (i.e. name@hotel.com) so if this is available, always bear in mind that addressing people with their first names is more personal. It gives them a sense of respect and it makes them feel that the email is really for them so they should read and answer it.

Cole Haan Men's Zerogrand Driver Camp Moc Driver Zerogrand B073J18X3W Shoes e1bfe2

I used to have a detailed (100 word) paragraph about what my blog is all about but I realised that nobody is actually interested in that. Hotels are more particular with numbers, with achievements so instead of putting effort in introducing my brand, I now go straight to the trophies:

“I am Trisha Velarmino, a travel journalist and I run the popular adventure travel blog P.S. I’m On My Way (don’t forget to link the anchor text of your blog name) and I’m writing to you today about featuring your company in a digital travel magazine with an extra online (social media) exposure. I am also a top reviewer on TripAdvisor and have written for platforms like Thought Catalog, Huffington Post, BBC, etc.”

This is short but it gives them a better understanding of who and what you are. I also realised that if you copy/paste the “about” page of your blog as an intro, they won’t click your blog link anymore. They won’t be curious and won’t find it interesting to know more about you.

Give them a reason to click.